Data Usage & Tracking Policy

Understanding how sorquinexa utilises tracking technologies to enhance your financial service experience while maintaining transparency and control

Our Approach to Data Collection

At sorquinexa, we believe in complete transparency about how we collect and use information during your visit to sorquinexa.com. This policy explains the various tracking technologies we employ and how they contribute to delivering personalised financial insights tailored to Australian businesses.

We've structured our data collection practices around four core principles: essential functionality, enhanced user experience, analytical improvement, and targeted communication. Each serves a specific purpose in helping us provide better financial guidance and services.

Essential Tracking

Critical functionality including secure login sessions, form submission tracking, and basic site navigation. These cannot be disabled as they're fundamental to site operation.

Functional Enhancement

Preference storage, language settings, and customised dashboard configurations that remember your choices across visits to improve your experience.

Performance Analytics

Anonymous usage statistics, page performance metrics, and user journey analysis that help us identify areas for improvement without tracking individual identities.

Communication Tracking

Email engagement metrics, content interaction tracking, and promotional effectiveness measurement to deliver more relevant financial insights and updates.

How We Collect Information

Our tracking systems operate through several methods, each designed to capture specific types of interaction data. Understanding these mechanisms helps you make informed decisions about your privacy preferences.

Browser cookies that store session information and user preferences locally on your device

Pixel tracking embedded in our financial content and email communications to measure engagement

JavaScript analytics that monitor page interactions, scroll depth, and content consumption patterns

Form submission tracking that captures inquiries and service requests while maintaining data security

Cross-device identification through encrypted tokens to provide consistent experiences across platforms

Third-party integrations with financial data providers that require secure information exchange protocols

We process this information in real-time to deliver immediate personalisation benefits while storing aggregated analytics for long-term service improvements. Individual tracking data is anonymised within 90 days unless you've explicitly consented to extended personalisation features.

Data Retention and Usage Timeline

Active Data Lifecycle

Essential session data remains active during your visit and expires when you close your browser. Preference settings and customisation choices are stored for up to 12 months to maintain your personalised experience. Marketing engagement tracking is retained for 6 months to optimise communication frequency and relevance.

Our analytical data undergoes regular processing cycles where individual identifiers are removed and information is aggregated into broader usage patterns. This anonymised data helps us understand Australian business needs and improve our financial guidance services.

You can request immediate deletion of your tracking profile at any time by contacting our privacy team. We'll process these requests within 72 hours and confirm complete removal from our active systems.

Managing Your Tracking Preferences

We respect your right to control how your information is collected and used. Multiple options exist for customising your tracking experience, from complete opt-out to selective feature management.

Chrome Settings

Navigate to Settings → Privacy and Security → Cookies and site data to manage sorquinexa.com permissions and clear existing data

Firefox Controls

Access Preferences → Privacy & Security → Enhanced Tracking Protection for comprehensive blocking options and site-specific controls

Safari Management

Use Safari → Preferences → Privacy → Manage Website Data to view and remove sorquinexa.com tracking information individually

Edge Configuration

Select Settings → Cookies and site permissions → Cookies and site data to control tracking prevention levels and site exceptions

Third-Party Integration Disclosure

sorquinexa partners with carefully selected financial data providers and analytics services to deliver comprehensive business insights. These integrations require limited information sharing under strict contractual agreements that prioritise your privacy.

Our primary third-party relationships include Australian financial institutions for real-time market data, analytics platforms for user experience optimisation, and communication services for delivering personalised financial updates. Each partner undergoes rigorous security auditing and commits to data protection standards that meet or exceed our internal requirements.

We maintain complete control over what information is shared and can terminate these relationships immediately if privacy standards are compromised. Regular audits ensure ongoing compliance with Australian privacy legislation and international data protection frameworks.

Privacy Questions & Data Requests

Our privacy team is available to address any concerns about data collection, tracking preferences, or deletion requests.

Written inquiries can be sent to: Panorama Ave, Bathurst NSW 2795, Australia